15 February 2009

Inlink. Impressive Australian Digital Signage Group

I saw Inlink's digital displays in an elevator in  Bourke St. Melbourne and they were very professional. Inlink  appears to be headquartered  in South Melbourne, Victoria, Australia.

According to this press release , Inlink uses TELentice for scheduling and broadcasting content.

DailyDOOH recently ran a post  on Inlink. Here is an excerpt:

Like the Captivate Network in the US, Inlink’s screens deliver a combination of real-time news programming (in this case from AAP) as well as fully animated digital advertising - designed of course to engage a captive audience of business professionals whilst they wait for and ride in office tower elevators.
Managing Director Oliver Roydhouse told us “We have now installed digital displays in 1 in 5 office towers nationally and our audience reach exceeds that of all the leading business publications” Using Property Council of Australia guidelines which accurately calculate building populations based on office area, Inlink can lay claim to an audience of business professionals exceeding 540,000 unique viewers per week!

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